Customize everything, and collect data like never before. Using our API you can access new tools and features, and implement them in ways that work specifically for your launch.
Brand and design your campaign
Showcase your campaign on a custom domain, while still getting traction on Indiegogo’s main site. If you’ve created a website that pops, power it up by integrating your campaign directly into your current experience.
Reach more people
With live access to all your contributor data, you can build powerful marketing tools to drive referrals and contributions.
Let us manage your back-end
Your customized campaign is backed by Indiegogo’s support, contribution management and secure payment processing. Now you can make your campaign look exactly how you want and still leverage our tools and community.
If you’ve got a talented dev team, there are an assortment of ways you can leverage our API. We’ve had campaigners build customer management tools, customize the checkout process and recommend upgrades!
How It Works
Access our API
Once you have access to our API key, you’ll be able to explore the ways you can customize your campaign.
Customize and edit
We want you to have full control over your campaign experience. Use the API to make your launch do exactly what you need it to.
Create tools and databases to collect the vital customer feedback and user data that will help you understand the perfect product market fit.
The portion of the Plexidrone’s contributions that came through upselling their backers using the API.
The total funds raised by the Plexidrone team across their launch and InDemand.
Not all campaigns fit in a box
We know that all campaigns are unique and different teams have different needs. We made our API available because every day we work with incredible companies who have ideas that are uniquely theirs. Whether you want to build your campaign into an existing website or build a customer management backend that helps you upsell backers, the API is the best way to make your launch go the extra mile.
Just ask the PlexiDrone team
The PlexiDrone team came to Indiegogo with the desire to build a unique CMS to better understand their backers. Their awesome drone had a variety of accessories, colors and cameras — and to optimize their campaign, they needed a way to segment their customers and make fast recommendations.
“We wanted our backers to connect with us and our company, backers generally don’t connect with a product unless they connect with the company and the individuals behind it first. It helps to build trust and make an emotional connection with our backers,” says Klever Freire, founder of DreamQii, the company behind PlexiDrone.
Backers generally don’t connect with a product unless they connect with the company and the individuals behind it first.
Working with our API team, the PlexiDrone team successfully built a back-end system that allowed them to monitor their backers’ purchases, know when vital information was missing from an order, suggest new accessories or upsell features that were customized to each backer.